Vimedis
In 2024, Vimédis undertook a complete overhaul of its visual identity (logo, storefront signage, brand guidelines) and its website. My role was to oversee the project, guiding the company through the creation of its visual identity, logo, and website mockups. We also collaborated on designing over 500 product sheets.
Problems
An aging website with an outdated product catalog and unclear structure, often leading to customer confusion and dissatisfaction.
Deliverables
- New senior-friendly branding: logo + mockups
- Site information architecture & navigation
- 500+ product page designs
- Shopify setup and custom configurations
Result
Before
